Your Body. Your Frequency. Your Power.
The world's first Sacred Fitting Ceremony where you custom-build bras embedded with nervous system regulation technology

Why Build-A-Bra Exists
The Intimates Industry Has a Nervous System Problem
Traditional lingerie retail treats bras as products to be sold, not as sacred touchpoints for women's nervous systems. The experience is:
- • Rushed and transactional - Get measured, pick a size, checkout. No space for embodiment.
- • Triggering for trauma survivors - Bright lights, small fitting rooms, strangers touching your body without consent-based practices
- • Disconnected from wellness - Zero integration of breathwork, nervous system regulation, or holistic support
- • One-size-fits-all sizing - Standardized measurements that don't honor your unique body patterns
For Empaths & Highly Sensitive People, It's Even Worse
If you're an empath or HSP, traditional bra shopping is sensory overload:
- • Fluorescent lights triggering your nervous system
- • Sales pressure making you feel unsafe
- • Synthetic fabrics that feel wrong against your skin
- • No acknowledgment of the energetic significance of what you're wearing against your heart
You deserve better.
The Market Gap
- 80% of women wear the wrong bra size - not because they're wrong, but because sizing systems don't honor body diversity
- 1 in 5 women identify as highly sensitive or empathic
- 70% of trauma survivors report dysregulation during clothes shopping
- Zero intimates brands integrate microencapsulated botanical wellness technology
- Zero retail experiences offer trauma-informed sacred fitting ceremonies
- Zero brands serve empaths and HSPs as their primary market
This Isn't Just a Bra. It's Nervous System Sovereignty.
Every day you wear a bra that doesn't support your regulation is a day you're fighting your body instead of being held by it.
Build-A-Bra Studios exists because you deserve to feel held, supported, and whole - not just physically, but energetically, emotionally, and spiritually.
This is the intimates revolution. And it starts in Amarillo, Texas. March 2026.
What is Build-A-Bra?
Sacred Fitting Ceremony
60-75 minutes of trauma-informed, embodied care
FrequencyWear™ Technology
Saffron-infused fabrics, sacred geometry, Sanskrit affirmations
Three Collections
FOUNDATION to TRANSCENDENT ($79-$399)

Two Base Options to Start
Shadow & Gold
Black base with golden sacred geometry spirals
Light & Silver
White base with silver sacred geometry spirals
Then YOU customize everything else: fabric blend, color gradients, sacred geometry patterns, Sanskrit affirmations, and wellness inserts.
Product Gallery
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FOUNDATION Collection
Orange/gold with sacred geometry spirals
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EMPOWERED Collection
Purple sacred geometry with star pattern
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TRANSCENDENT Collection
Lavender with lotus and golden spirals
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Sacred Geometry Example
Turquoise and gold spiral design
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Custom Design
Rose gold with flowing sacred patterns
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Custom Design
Soft pink gradient with sacred geometry
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Custom Design
Deep purple cosmic collection
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Our Collections
Three collections to match your journey
FOUNDATION
$79-99
- • Saffron-infused organic cotton
- • Sacred geometry printing (colloidal silver)
- • Sanskrit affirmation of your choice
- • Standard comfort inserts included
- • 30-day satisfaction guarantee
EMPOWERED
$149-199
- • Everything in Foundation
- • Premium wellness inserts
- • Enhanced sacred geometry patterns
- • Premium packaging with crystals
- • 3-month insert subscription
TRANSCENDENT
$299-399
- • Everything in Empowered
- • 3 interchangeable wellness inserts
- • Luxury packaging + wellness kit
- • 1-year insert subscription
- • Private breathwork session with Shannon
Launching March 1, 2026
Support our crowdfunding campaign on IFundWomen

“For Sarah. Through Sarah. AS Sarah.”
Shannon R. Giles, Founder & CEO, created Build-A-Bra after her personal journey with nervous system regulation. Her mission: technology that helps people feel held, supported, and whole.
Read the Full Story →